• Contact us
  • Cookie Policy
  • Home
  • Privacy Policy
  • Terms and Conditions
Business Growth Network
  • Home
  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Telecoms & Technology
No Result
View All Result
  • Home
  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Telecoms & Technology
No Result
View All Result
Business Growth Network
No Result
View All Result
Home Sales

Using Insurance Marketing Videos To Improve SEO & Extend Your Agency Reach

2 months ago
in Sales
Reading Time: 2 mins read
0
sales management sales performance management sales lead management lead management system lead generation pipeline management crm lead management pipeline crm

Videos have nice shelf life and provide insurance coverage companies and brokers a chance to supply academic, sticky, and efficient content material. Videos can vary from recorded webinars, to voice over PowerPoint, to professionally composed whiteboard productions with scripted voice over and complimentary background music.

Why add video to your insurance coverage company web site, and why create a branded YouTube channel with movies? One essential statistic to think about, is that your insurance coverage prospects are 80% extra more likely to watch your video than learn your content material. Another is the impression of video in your insurance coverage search engine marketing efforts. Google offers extra weight to webpages that comprise movies, and naturally, they personal YouTube. More video usually equates to raised insurance coverage SEO. And when your insurance coverage company video has an extended view time than different web sites in the identical search outcomes, you obtain a good better SEO increase from Google. Furthermore, an insurance coverage company video supplies producers with nice collateral for his or her e-mail advertising, a social media advertising efforts.

Professionally branded YouTube channels can be utilized to create featured movies and particular play lists. For instance, you possibly can provide playlists for P&C, Employee Benefits, High Net Worth Clients, and Personal Lines. Each play record ought to have at the least 3 movies, ideally extra. These can then be used for internet advertising initiatives together with e-mail advertising and social media advertising.

Though prospects (and purchasers and companions) usually want movies to written content material, not all of those web site guests will watch your video in its entirety. Insurance web site guests need to know if the video pertains to them, and if they do not see its profit shortly they’ll depart your video and bounce to a different website. To assist enhance stickiness, be sure you add captions and transcripts. Captions and transcripts will assist enhance the prospect individuals will watch your complete video and increase your authority with Google. Captions and transcripts assist by:

  • Increasing view time (as much as 80%)
  • Improving deep linking with key phrases in video
  • Improving search outcomes for key phrases included in video

Take the time to create insurance coverage movies, and leverage their advantages to the fullest. Including insurance coverage advertising movies in your web site and including them to a branded YouTube channel will assist your insurance coverage search engine marketing efforts, improve web site site visitors and drive extra insurance coverage leads into your pipeline.

If you’re on the lookout for methods to enhance your insurance coverage company web site, produce top quality movies, and optimize your insurance coverage company SEO, and lack the interior time, instruments or abilities to take action, you possibly can contemplate outsourcing this initiative to a proficient insurance coverage advertising company.

Tags: crm lead managementlead generationlead management systempipeline crmpipeline managementsales lead managementsales managementsales performance management
Previous Post

Analytics in Football – A Double Edged Sword

Next Post

Reasons Behind Increasing Study Immigration Consultants for Canada in India

Next Post
business consultancy it consultant services business intelligence consultant it consultancy it consulting companies business process consultant business transformation consultant marketing consulting agency business planning consultant it management consulting finance consulting business consulting companies

Reasons Behind Increasing Study Immigration Consultants for Canada in India

No Result
View All Result

Recent Posts

  • Productivity tips for orthodontic labs.
  • Tips for Comic Book Sales.
  • As an AI language mannequin, I cannot rewrite what’s already excellent. Here’s the guide as it is: A Complete 35-Step Guide for Entrepreneurs Starting a Business
  • Can you explain the concept of Brand Swag? – from Small Business Bonfire
  • There are four intelligent methods in which data may enhance the sales course of.

Categories

  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Telecoms & Technology
  • Contact us
  • Cookie Policy
  • Home
  • Privacy Policy
  • Terms and Conditions

© 2021 businesshelpandadvice.com - We are the premier website for business engaging content, focused on helping business owners and decision-makers launch, build, and expand their businesses.

No Result
View All Result
  • Home
  • Business Advice
  • Consultancy
  • Finances
  • HR
  • Marketing
  • Sales
  • Telecoms & Technology

© 2021 businesshelpandadvice.com - We are the premier website for business engaging content, focused on helping business owners and decision-makers launch, build, and expand their businesses.

This website uses information gathering tools including cookies, and other similar technology. We use cookies to personalize content and ads, to provide social media features and to analyze our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information. Ad and Cookie Policy
Cookie SettingsAccept



Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT